I'm so glad you're here! I’m Kaitlin, the owner and heart behind the Ninety 9 Boutique + Co. based in East Texas. What started as a passion for fashion turned into a purpose-driven women's boutique rooted in faith, community, and confidence.

Ninety 9 Boutique + Co was inspired by the belief that every woman matters. Just like the parable in Matthew 18: 12-14 when the shepherd leaves the 99 behind to go find the one, this boutique was rebranded to make every woman feel seen, valued, and confident. Inside + out, and through the eyes of Jesus. Our mission goes beyond cute clothes; it's about giving back. Our mission is to donate 10% of every month's sales to a local mission/ministry around our ETX community.

With 10+ years in the retail industry, I’m passionate about shopping small, shopping local, serving our community and creating a brand that stands for something bigger. Giving back is at the core of Ninety 9 Boutique, and every purchase helps support that mission.

Thank you for supporting a faith-based women's boutique that believes fashion can be meaningful, empowering, and impactful. I'm so glad you're here - welcome to the Ninety 9 family.

Xo, Kaitlin